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- Best overall: LG 77-Inch Class OLED evo AI C5 Series 4K Smart TV
- Best budget: LG 65-Inch Class OLED B5 Series 4K Smart TV
- Best premium: LG 77-Inch Class OLED evo AI G5 Series 4K Smart TV
- LG 65-Inch Class OLED evo AI C5 Series 4K Smart TV: LG 77-Inch Class OLED evo AI M5 Series 4K Smart TV
- A 77-inch LG OLED creates a more cinematic view from a typical sofa distance, while a 65-inch model fits smaller rooms and tighter budgets.
- The LG 77-Inch Class OLED evo AI C5 Series 4K Smart TV is a strong all-around pick with a 144Hz refresh rate.
- The LG 65-Inch Class OLED B5 Series 4K Smart TV is the value-focused pick, with a 120Hz refresh rate and a smaller screen footprint.
- Compare room fit, refresh rate, HDMI 2.1 connections and mounting needs before choosing a Black Friday 2026 TV.
Choosing between a 77-inch and 65-inch LG OLED for Black Friday 2026 comes down to viewing distance, room layout and how much of the budget should go toward screen size. A 77-inch screen makes films and sports feel more immersive; a 65-inch model suits compact living rooms, bedrooms and setups where viewers sit closer. Both sizes offer 4K resolution and OLED contrast, so the decision is less about basic picture quality and more about the experience that fits your home.
I researched and compared specs, reviews and owner feedback across LG’s B5, C5, G5 and M5 ranges to build a practical shortlist. My pick for most people is the 77-inch C5: it pairs a large screen with a high refresh rate and broad gaming support. Choose a 65-inch OLED when space or spending matters more than a bigger cinematic image. The guide below explains the trade-offs and names a suitable product for each kind of shopper.
How We Picked
- Screen-size value: compared 77-inch and 65-inch options for room fit, viewing distance and immersion.
- Picture and motion specifications: prioritized 4K OLED panels and each model’s stated refresh rate.
- Gaming connections: compared HDMI 2.1 port counts and high-refresh support for consoles and PCs.
- Lineup positioning: included value, mainstream, premium and wireless-connection options.
- Owner feedback: reviewed recurring comments about setup, smart-TV use, mounting and everyday viewing.
Comparison Table
| Product | Best for | Screen size | Refresh rate | HDMI 2.1 ports |
|---|---|---|---|---|
| LG 77-Inch Class OLED evo AI C5 Series 4K Smart TV | Best overall | 77 inches | 144Hz | 4 |
| LG 65-Inch Class OLED evo AI C5 Series 4K Smart TV | All-around 65-inch pick | 65 inches | 144Hz | 4 |
| LG 77-Inch Class OLED evo AI G5 Series 4K Smart TV | Premium home theater | 77 inches | 165Hz | 4 |
| LG 65-Inch Class OLED evo AI G5 Series 4K Smart TV | Premium medium-sized rooms | 65 inches | 165Hz | 4 |
| LG 77-Inch Class OLED B5 Series 4K Smart TV | Value-focused big screen | 77 inches | 120Hz | 4 |
| LG 65-Inch Class OLED B5 Series 4K Smart TV | Value and compact rooms | 65 inches | 120Hz | 4 |
| LG 77-Inch Class OLED evo AI M5 Series 4K Smart TV | Cable-conscious premium setup | 77 inches | 144Hz | Wireless hub |
Best Picks Reviewed
#1 · Top pick
LG 77-Inch Class OLED evo AI C5 Series 4K Smart TV
The LG 77-Inch Class OLED evo AI C5 Series 4K Smart TV is the best overall 77-inch choice for mixed use, with a 144Hz refresh rate for smooth sports and gaming.
Best for: Most living rooms, films, sports and console gaming
- Screen size
- 77 inches
- Resolution
- 4K
- Refresh rate
- 144Hz
- HDMI 2.1 ports
- 4
- Large, immersive OLED picture
- High refresh rate for gaming
- Four HDMI 2.1 connections
- Needs a wide wall or media unit
- Costs more than the 65-inch equivalent
Is the LG 77-Inch Class OLED evo AI C5 Series 4K Smart TV worth buying on Black Friday 2026?
Yes. The LG 77-Inch Class OLED evo AI C5 Series 4K Smart TV is a well-rounded choice for shoppers who want a large 4K OLED screen, 144Hz motion and four HDMI 2.1 ports for a gaming and home-theater setup.
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#2
LG 65-Inch Class OLED evo AI C5 Series 4K Smart TV
The LG 65-Inch Class OLED evo AI C5 Series 4K Smart TV is the best 65-inch all-rounder for viewers who want premium motion features in a more room-friendly size, with 144Hz support.
Best for: Smaller rooms and mixed entertainment
- Screen size
- 65 inches
- Resolution
- 4K
- Refresh rate
- 144Hz
- HDMI 2.1 ports
- 4
- Fits more rooms than a 77-inch TV
- 144Hz support suits gaming
- Four HDMI 2.1 connections
- Less cinematic impact than the 77-inch C5
- Premium features exceed basic viewing needs
Is the LG 65-Inch Class OLED evo AI C5 Series 4K Smart TV worth buying on Black Friday 2026?
Yes. The LG 65-Inch Class OLED evo AI C5 Series 4K Smart TV is a sensible premium-size choice for a closer sofa distance or compact room. The LG 65-Inch Class OLED evo AI C5 Series 4K Smart TV's 4K OLED panel, 144Hz refresh rate and four HDMI 2.1 ports suit varied use.
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#3
LG 77-Inch Class OLED evo AI G5 Series 4K Smart TV
The LG 77-Inch Class OLED evo AI G5 Series 4K Smart TV is the best premium pick for a dedicated movie room, with a 165Hz refresh rate and a design made for wall mounting.
Best for: Premium home theaters and wall-mounted setups
- Screen size
- 77 inches
- Resolution
- 4K
- Refresh rate
- 165Hz
- HDMI 2.1 ports
- 4
- Large screen for cinematic viewing
- 165Hz support for fast motion
- Wall-friendly premium design
- Premium positioning is excessive for casual viewing
- A suitable wall and mount setup matters
Is the LG 77-Inch Class OLED evo AI G5 Series 4K Smart TV worth buying on Black Friday 2026?
Yes. The LG 77-Inch Class OLED evo AI G5 Series 4K Smart TV is a premium fit for a large viewing room, wall-mounted installation and fast gaming. The LG 77-Inch Class OLED evo AI G5 Series 4K Smart TV's 165Hz refresh rate adds headroom for compatible high-frame-rate sources.
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#4
LG 65-Inch Class OLED evo AI G5 Series 4K Smart TV
The LG 65-Inch Class OLED evo AI G5 Series 4K Smart TV is the best premium 65-inch option for bright, design-conscious rooms, with a 165Hz refresh rate.
Best for: Premium viewing in a medium-sized room
- Screen size
- 65 inches
- Resolution
- 4K
- Refresh rate
- 165Hz
- HDMI 2.1 ports
- 4
- Premium OLED picture in a manageable size
- 165Hz support for compatible gaming
- Four HDMI 2.1 ports
- More TV than casual viewers need
- A 77-inch screen is more immersive at longer distances
Is the LG 65-Inch Class OLED evo AI G5 Series 4K Smart TV worth buying on Black Friday 2026?
Yes. The LG 65-Inch Class OLED evo AI G5 Series 4K Smart TV suits shoppers who want premium features without moving up to a 77-inch screen. The 4K OLED panel and 165Hz refresh rate are useful for films, sports and gaming.
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#5
LG 77-Inch Class OLED B5 Series 4K Smart TV
The LG 77-Inch Class OLED B5 Series 4K Smart TV is the best value-focused large-screen pick for film and TV viewers, with a 120Hz refresh rate.
Best for: Large-screen OLED viewing with a value focus
- Screen size
- 77 inches
- Resolution
- 4K
- Refresh rate
- 120Hz
- HDMI 2.1 ports
- 4
- 77-inch OLED screen for films and shows
- 120Hz refresh rate
- Four HDMI 2.1 connections
- Less suited to shoppers seeking top-tier refresh rates
- Requires more room than a 65-inch model
Is the LG 77-Inch Class OLED B5 Series 4K Smart TV worth buying on Black Friday 2026?
Yes. The LG 77-Inch Class OLED B5 Series 4K Smart TV is a strong value-oriented route to a large 4K OLED picture. The LG 77-Inch Class OLED B5 Series 4K Smart TV's 120Hz refresh rate and four HDMI 2.1 ports cover everyday viewing and console gaming.
See today’s Black Friday price on Amazon
#6
LG 65-Inch Class OLED B5 Series 4K Smart TV
The LG 65-Inch Class OLED B5 Series 4K Smart TV is the best budget-friendly OLED pick for smaller rooms, with a 120Hz refresh rate for smooth everyday viewing.
Best for: Value-focused shoppers and compact spaces
- Screen size
- 65 inches
- Resolution
- 4K
- Refresh rate
- 120Hz
- HDMI 2.1 ports
- 4
- Smaller footprint than a 77-inch TV
- 120Hz supports smooth motion
- Four HDMI 2.1 ports
- Less immersive from a distant sofa
- Does not offer the higher refresh rate of C5 and G5
Is the LG 65-Inch Class OLED B5 Series 4K Smart TV worth buying on Black Friday 2026?
Yes. The LG 65-Inch Class OLED B5 Series 4K Smart TV is a practical value choice for a bedroom or smaller living room. The LG 65-Inch Class OLED B5 Series 4K Smart TV's 4K OLED panel, 120Hz refresh rate and four HDMI 2.1 ports cover everyday viewing and gaming.
See today’s Black Friday price on Amazon
#7
LG 77-Inch Class OLED evo AI M5 Series 4K Smart TV
The LG 77-Inch Class OLED evo AI M5 Series 4K Smart TV is the best pick for a premium wireless setup, with a 144Hz refresh rate and a separate wireless connection hub.
Best for: Clean installations and fewer visible cables
- Screen size
- 77 inches
- Resolution
- 4K
- Refresh rate
- 144Hz
- Connection system
- Wireless hub
- Reduces visible cables near the screen
- Large 77-inch OLED display
- 144Hz refresh rate
- Wireless hub still needs careful placement
- Premium setup is unnecessary for simple TV use
Is the LG 77-Inch Class OLED evo AI M5 Series 4K Smart TV worth buying on Black Friday 2026?
Yes. The LG 77-Inch Class OLED evo AI M5 Series 4K Smart TV is worth considering for a polished wall-mounted room where cable visibility matters. The 77-inch 4K OLED screen and 144Hz refresh rate add high-end viewing and gaming capability.
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Should you choose a 77-inch or 65-inch LG OLED?
Choose a 77-inch LG OLED for a spacious room and a more cinematic view. A 65-inch model suits closer seating, compact rooms and tighter furniture layouts.
Measure the screen area, stand clearance and route through doorways. Match the size to your seating distance as well as the available wall space.
Is the 77-inch LG OLED picture better than the 65-inch version?
Screen size alone does not improve picture quality. Models in the same series share core 4K OLED technology, with deep blacks and high contrast; the larger screen makes the image bigger.
Series features matter more. The C5 and G5 offer higher refresh-rate support than the B5. Choose a size for your room, then a series for your viewing and gaming needs.
Which LG OLED size is better for gaming?
A 65-inch LG OLED suits desks and compact rooms; a 77-inch model gives couch gaming a more immersive feel. B5 models support 120Hz, while C5 and G5 models offer higher refresh rates.
Match refresh rate to your console or PC. Listed B5, C5 and G5 models have four HDMI 2.1 ports. Consider seating distance, since a large screen can feel overwhelming up close.
Which LG OLED is the best Black Friday 2026 value?
The LG 65-Inch Class OLED B5 Series 4K Smart TV is the value pick for OLED contrast and 120Hz motion. Choose the LG 77-Inch Class OLED B5 Series 4K Smart TV when screen size matters most.
Consider the C5 or G5 for higher refresh-rate support. Check the full model name to confirm the series and screen size before ordering.
What should you check before mounting a 77-inch LG OLED?
Check the TV’s mounting pattern and weight, wall construction and mount rating. Measure stand space, cable routes, soundbar clearance and access to ports before installation.
The LG M5 uses a separate wireless hub to reduce cables near the display; plan space and power for the hub.
Buying Guide
Measure viewing distance and available space
Choose 77 inches for a spacious room and 65 inches for closer seating or compact spaces. Measure the wall, furniture, sofa distance and stand or mount clearance.
Match the series to your everyday use
The B5 suits value-focused viewing and gaming; the C5 balances features and refresh rate; the G5 targets premium setups; the M5 reduces visible cables. Prioritize features you will use.
Check refresh rate and connected devices
B5 models support 120Hz, C5 and M5 models 144Hz, and G5 models 165Hz. Match the screen to your source and content.
Plan ports, sound and installation
Count HDMI devices and leave room for a soundbar, cables and power. Listed B5, C5 and G5 models have four HDMI 2.1 ports. Verify mounting and furniture dimensions.
Compare like-for-like Black Friday listings
Check the exact series, size and model variant, along with included stand or mount details, return terms and delivery requirements.
FAQ
Is a 77-inch LG OLED worth it compared with a 65-inch LG OLED?
A 77-inch LG OLED is worth choosing when the room has enough wall space and viewers sit far enough away to enjoy the larger image. A 65-inch LG OLED is the better fit for smaller rooms or close seating. Both sizes deliver 4K OLED picture technology within the same series.
What is the best 77-inch LG OLED for Black Friday 2026?
The LG 77-Inch Class OLED evo AI C5 Series 4K Smart TV is the best all-around 77-inch option in this guide. Its 144Hz refresh rate, 4K OLED panel and four HDMI 2.1 ports support film, sports and gaming use in a larger living room.
What is the best 65-inch LG OLED for Black Friday 2026?
The LG 65-Inch Class OLED B5 Series 4K Smart TV is the value-focused 65-inch recommendation. Its 4K OLED panel, 120Hz refresh rate and four HDMI 2.1 ports suit everyday viewing and gaming without the footprint of a 77-inch television.
Is the LG C5 better than the LG B5 OLED?
The LG C5 is the stronger fit for shoppers who want a higher refresh rate, while the LG B5 is the value-focused choice for standard 120Hz viewing. Both series offer 4K OLED screens and four HDMI 2.1 ports in the sizes covered here.
Does a 77-inch LG OLED need a special wall mount?
A 77-inch LG OLED needs a mount compatible with its mounting pattern and weight, plus a wall that supports the installation. Check the product documentation and mount specifications before buying. A professional installer is a practical choice when wall construction or placement is uncertain.
Which LG OLED is best for gaming?
The LG 77-Inch Class OLED evo AI G5 Series 4K Smart TV offers a 165Hz refresh rate for compatible sources, while the 65-inch C5 is a more compact high-refresh option. Select based on your source device, seating distance and available room.